About Us - ZINC Digital

We’re Not Just an Agency.
We’re Your Growth Partner

We started ZINC because we were tired of watching local businesses get burned by agencies that overpromise and underdeliver. We do things differently—real strategies, real results, real partnership.

// Our Story

Built by Business Owners, for Business Owners

ZINC Digital was founded with a simple mission: help local businesses compete and win online. We saw too many hardworking business owners getting taken advantage of by agencies that talked a big game but delivered nothing but confusing reports and empty promises.

We’re based in Florida—and we understand what it takes to succeed in local markets. We’ve built our reputation one client at a time, through results that actually matter: more leads, more calls, more revenue.

Today, we’re proud to be the trusted marketing partner for over 50 local businesses across the United States. And we’re just getting started.

10+

Years Experience

50+

Happy Clients

$2M+

Revenue Generated

Our Mission

To help local businesses thrive online by providing honest, results-driven digital marketing that actually moves the needle. No fluff, no vanity metrics—just growth you can measure.

Our Vision

To become the most trusted digital marketing partner for local businesses across the Gulf Coast and beyond—known for integrity, transparency, and results that speak for themselves.

Our Promise

We treat your business like it's our own. We'll always be honest about what's working and what's not. And we'll never stop working to improve your results—because your success is our success.

// What We Stand For

Our Core Values

These aren’t just words on a wall. They guide every decision we make and every client relationship we build.

Integrity First

We do what we say we'll do. No hidden fees, no surprise charges, no BS.

Data-Driven

Every decision is backed by data. We test, measure, and optimize constantly.

Full Transparency

You'll always know exactly where your money goes and what you're getting back.

Results Obsessed

We're not happy until you're getting more leads, calls, and revenue.

Years in Business

0 +

Happy Clients

0 +

Client Revenue Generated

$ 0 M+

Projects Completed

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// Meet the Team

The People Behind ZINC

A small but mighty team of strategists, creatives, and data nerds who genuinely care about your success.

“Strategy only matters if it delivers results.”

Kirk Musick, MS, MBA

CEO

With a deep foundation in business and strategy, he leads ZINC with intention—aligning people, process, and performance to help clients grow with confidence and clarity.

“Partnerships built on trust.”

Jaymie Wilhoit

Managing Partner

Where strategy meets service. She leads client partnerships with intention, accountability, and a relentless commitment to results.

“Great stories connect first—and convert naturally.”

Wendy Funnell

Chief Content Officer

Leads content strategy with intention, transforming brand stories into clear, compelling narratives that engage audiences and drive meaningful action.

“Visibility isn’t accidental—it’s engineered.”

Daniel Rivera

Head of SEO

Obsessed with performance, driven by data. He builds SEO strategies that don’t just rank—they deliver results that matter.

“Design should communicate before it decorates.”

Ashley Thompson

Creative Director

Award-winning by craft, strategic by nature. She creates standout brands where creativity isn’t decoration—it’s a tool for real results.

“Great apps are built to be trusted.”

Marcus Kim

Mobile Apps Director

Leads mobile development with a product-first mindset, creating intuitive, reliable app experiences built to scale.

“Every dollar has a purpose.”

Rachel Garcia

PPC Director

Directs paid media strategy with a data-first approach, optimizing spend for measurable return.

“Engagement grows when content feels human.”

Jordan Carter

Social Media Manager

Leads social strategy with creativity and intent, turning audience attention into meaningful engagement and measurable brand growth.

“Data becomes powerful when it’s easy to understand.”

Tyler Bennett

Business Intelligence Lead

Leads business intelligence with analytical clarity, transforming complex data into insights that drive smarter, faster decision-making.

// How We Work

Our Proven Process

A systematic approach that’s generated millions in revenue for local businesses.

Discovery

We dig deep into your business, goals, competition, and market to understand what success looks like.

Strategy

We build a custom roadmap with clear milestones, realistic projections, and defined KPIs.

Execute

Our team implements with precision—launching campaigns, building assets, and optimizing daily.

Scale

We double down on what works, cut what doesn't, and continuously improve your results.

// Recognition

Awards & Certifications

Top SEO Agency

Florida 2024

Best Web Design

Miami 2023

Google Partner

Certified

Top Branding Agency