Shopping / Merchant Center Ads
Bring the product catalog, feed and campaign into the same view.
Reach customers ready to act.
Search, AI answers, paid and social. Each channel is pointed at the pages that close and reported against the business it brings.
Shopping campaign source · book, numbered gifts and box
Explore the work ↗What gets counted.
Qualified conversions and the revenue evidence the source actually supports.
Clicks or impressions alone, or unverified platform totals.
The attribution window, the seasonality and the limits of the data.
What the work includes.
- Deliverables
- 01Merchant Center account and feed review
- 02Product eligibility and issue triage
- 03Shopping campaign structure
- 04Product-level performance analysis
- Cadence
- Feed health and campaign reviews on an agreed schedule.
- Client owns
- Merchant Center, product data, ad accounts and billing.
- Reported
- Product eligibility, spend and attributed sales alongside catalog and inventory context.
Once Upon a Book Club
Explore the related engagement and the work that connected its services.
Read the case study ↗Useful questions.
What if products are disapproved?
Diagnose the specific account, feed or policy issue before changing product data.
Can you work with Shopify feeds?
Inspect the feed source and its update behavior before proposing changes.
How do you choose products to advertise?
Consider inventory, product economics and measured demand together.
Is Merchant Center separate from ads?
It supplies product information and eligibility; campaigns control paid distribution.
